AI video ads andstory-driven edits,built to perform.
I create end-to-end AI campaigns and edit commercials, launch films, product stories, testimonials and social cutdowns—with the speed of AI and the judgment of a working filmmaker.
The AI makes production faster. The editorial decisions make the work matter.
I combine structured generative workflows with hands-on experience in photography, filmmaking, editing, color and sound. The result is campaign-ready video that can stop the scroll without losing taste, continuity or story.
+Fully AI-generated ads from scratch
+Direct response hooks, pacing, payoff and CTA
+Commercial and brand storytelling
+Clean projects, fast versions and multi-format delivery
Long-form direct response
VSL editing built to hold attention and move the viewer forward.
A complete Spanish-language sales video edit combining persuasive structure, long-form pacing, captions, visual support, sound, color and a clear progression toward action.
Different hooks. Different worlds. One performance-first eye.
A growing library of AI-generated direct-response work across UGC, authority, confessional, newsroom, podcast and explainer formats—in English and Spanish.
Select any film to play it with sound
Selected work
Proof before promises.
A curated mix of performance creative, commercial editing, product storytelling, brand work and social campaigns beyond the dedicated ad library.
Content systems built for the format, not forced into one style.
Five complete samples across live-experience promos, educational verticals and a 23-minute technology analysis—each shaped around its platform, audience and editorial job.
Capabilities
One editor across the complete campaign workflow.
01
AI ads from scratch
Concept, hooks, shot design, asset generation, voice, sound and final edit—not only AI touch-ups on supplied footage.
02
Direct response editing
Pattern interrupts, pacing, proof, objection handling and CTA structure for paid social, VSLs and performance creative.
03
Brand & launch storytelling
Launch films, commercials, product videos, testimonials and mini-docs shaped around tone, emotion and a clear narrative.
04
Finishing craft
Sound design, dialogue cleanup, music, color, captions, titles, motion graphics and basic VFX through final delivery.
05
Campaign versioning
Hook variations, social cutdowns, alternate bodies and CTAs, plus 9:16, 1:1 and 16:9 deliverables for testing.
06
Reliable post workflow
Organized project files, clear version control, quick feedback rounds, realistic timelines and proactive communication.
Structured generation
Creative direction translated into JSON.
I use structured JSON to keep the hook, character, product, camera, action, continuity and audio intent aligned across generated shots. That makes iterations clearer and campaigns easier to scale.
Structured prompts make generation repeatable. Editorial judgment decides what survives the cut.
I’m Andrés Rondone, a photographer, filmmaker and video editor based in Medellín, Colombia. I have worked behind the camera and deep in post-production, so I judge AI footage by the same fundamentals as real footage: composition, light, performance, continuity, rhythm, sound and purpose.
AI accelerates. Judgment decides.
Base
Medellín, Colombia
Collaboration
Remote · US & Europe
Languages
Native Spanish · Working English
Focus
AI ads · Commercial · Brand · Social
Available for remote roles & campaigns
Need an editor who can generate, cut and finish?
Send the role, brief or campaign goal. I can join an in-house creative team, agency workflow or project-based production.